JOSH GREEN, M.D.
GOVERNOR
SYLVIA LUKE
LT. GOVERNOR
JAMES KUNANE TOKIOKA
DIRECTOR
DANE K. WICKER
DEPUTY DIRECTOR
DEPARTMENT OF BUSINESS,
ECONOMIC DEVELOPMENT & TOURISM
KA ʻOIHANA HOʻOMOHALA PĀʻOIHANA, ʻIMI WAIWAI
A HOʻOMĀKAʻIKAʻI
No. 1 Capitol District Building, 250 South Hotel Street, 5th Floor, Honolulu, Hawaii 96813 Telephone: (808) 586-2355
Mailing Address: P.O. Box 2359, Honolulu, Hawaii 96804 Fax: (808) 586-2377
Web site: dbedt.hawaii.gov
June 2023 Hawai‘i Vacation Rental Performance Report
Vacation rentals across Hawaiʻi reported increases in supply and average daily rate
(ADR), with lower demand and occupancy, in June 2023 compared to June 2022. In
comparison to pre-pandemic June 2019, ADR was higher in June 2023, but vacation
rental supply, demand and occupancy were lower.
The State of Hawai‘i Department of Business, Economic Development & Tourism
(DBEDT) issued today the Hawai‘i Vacation Rental Performance Report for the month of
June utilizing data compiled by Transparent Intelligence, Inc.
In June 2023, the total monthly supply of statewide vacation rentals was 768,200 unit
nights (+23.6% vs. 2022, -13.3% vs. 2019) and monthly demand was 417,600 unit nights
(-3.5% vs. 2022, -36.1% vs. 2019) (Figures 1 and 2). This combination resulted in an
average monthly unit occupancy of 54.4 percent (-15.3 percentage points vs. 2022, -19.3
percentage points vs. 2019) for June. Occupancy for Hawai‘i’s hotels was 76.7 percent in
June 2023.
The ADR for vacation rental units statewide in June was $303 (+2.5% vs. 2022, +48.8%
vs. 2019). By comparison, the ADR for hotels was $389 in June 2023. It is important to
note that unlike hotels, units in vacation rentals are not necessarily available year-round
or each day of the month and often accommodate a larger number of guests than
traditional hotel rooms.
The data in DBEDT’s Hawai‘i Vacation Rental Performance Report specifically excludes
units reported in Hawai‘i Tourism Authority’s Hawai‘i Hotel Performance Report and
Hawai‘i Timeshare Quarterly Survey Report. A vacation rental is defined as the use of a
rental house, condominium unit, private room in private home, or shared room/space in
private home. This report does not determine or differentiate between units that are
permitted or unpermitted. The legality of any given vacation rental unit is determined on
a county basis.
Island Highlights
In June 2023, Maui County had the largest vacation rental supply at 246,200 available
unit nights (+15.8% vs. 2022, -10.6% vs. 2019). Unit demand was 146,300 unit nights (-
8.5% vs. 2022, -31.6% vs. 2019), resulting in 59.4 percent occupancy (-15.8 percentage
points vs. 2022, -18.2 percentage points vs. 2019) and ADR at $356 (+4.2% vs. 2022,
+53.2% vs. 2019). For June 2023, Maui County hotels reported ADR at $623 and
occupancy of 67.2 percent.